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Social Media and Nonprofits in the Real World

Why does Social Media matter for nonprofits? One of the challenges for nonprofits is spreading the word about what they do. Goals are to engage followers, attract potential followers and turn followers into volunteers and/or donors. I came across an article on ReadWriteWeb by Beth Kanter on the reality of Social Media for nonprofits. Check it out:

Non-Profits & Web 2.0: Notes From The Real World

 

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